The Allure of a Large Backer
While large backers definitely give your project a boost, they also take away from the size of your new audience. One of the biggest benefits to Kickstarter is that it allows you to talk to more...
View ArticlePricing theory, thoughts about pricing your Kickstarter rewards
The psychology of pricing is very difficult and complex. This book is too short to really get into it, but here are some things to think about. If you would like an in-depth look at pricing theory, I...
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